Jane Doe

Hard Skills

- SEO Optimization & Keyword Strategy

- Content Management Systems (WordPress, HubSpot)

- Data-driven Content Analytics (Google Analytics, SEMrush)

- AI Content Tools (ChatGPT, Jasper)

- Editorial Planning & Workflow Management

- Multimedia Content Creation (Video, Infographics)

- HTML & Basic CSS

- Copywriting & Editing

Soft Skills

- Strategic Thinking

- Creative Problem Solving

- Collaboration & Cross-team Communication

- Time Management & Deadline-Oriented

- Audience-Centric Storytelling

- Adaptability & Learning Agility

*Senior Content Strategist*

**Innovate Digital Marketing**, New York, NY

June 2022 – Present

- Led a team of 4 content creators to produce SEO-friendly articles, blogs, and video scripts, increasing organic traffic by 35% within the first year.

- Developed an integrated content calendar aligned with seasonal campaigns, resulting in a 20% uplift in engagement rates.

- Implemented AI-based content drafting tools, reducing content turnaround time by 25%.

- Collaborated with product teams to craft user-focused content, boosting onboarding content satisfaction scores by 15%.

*Content Specialist*

**BrightWave Media**, San Francisco, CA

January 2019 – May 2022

- Managed end-to-end content creation for client websites, email campaigns, and social media, consistently exceeding client KPIs by 10–15%.

- Conducted content audits and optimized existing web pages using SEO best practices, which contributed to a 40% increase in search visibility.

- Trained junior team members on content best practices and the latest AI content tools, fostering a collaborative and innovative team environment.

- Monitored analytics and adjusted content strategies based on performance metrics, improving content engagement metrics by 18%.

*Content Writer*

**MarketPro Media**, Austin, TX

August 2016 – December 2018

- Wrote in-depth articles within the tech and healthcare niches, achieving an average of 10,000 views per article.

- Supported brand voice development and maintained consistency across multiple digital channels.

- Researched and integrated trending topics, increasing article relevance and social sharing.

**Bachelor of Arts in Communications**

University of Texas at Austin, Austin, TX

Graduated May 2016

- Google Analytics Certified (2023)

- HubSpot Content Marketing Certification (2024)

- Advanced SEO Strategies — Moz Academy (2023)

- AI Content Strategy Certificate — Coursera (2024)

Content Revamp for Tech Startup

Redesigned the blog and resource center for a SaaS startup, integrating SEO best practices and multimedia elements, resulting in a 50% increase in organic lead generation within six months.

AI Content Automation Pilot

Led a project to evaluate AI-generated content tools to support blog production. Successfully integrated JasperAI into the workflow, reducing content creation time by 30% and maintaining quality standards.

- WordPress, HubSpot, Contentful

- Google Analytics, SEMrush, Ahrefs

- ChatGPT, Jasper, SurferSEO

- Adobe Photoshop, Canva

- Slack, Trello, Asana

- English (Native)

- Spanish (Fluent)