Edtech Content Marketer Resume Example
Professional ATS-optimized resume template for Edtech Content Marketer positions
Jane Doe
EdTech Innovators Inc. — Senior Content Marketing Specialist
Email: example@email.com | Phone: (123) 456-7890
PROFESSIONAL SUMMARY
Innovative and data-driven EdTech Content Marketer with over 6 years of experience in developing compelling educational content and strategic marketing campaigns. Proven track record of enhancing user engagement through multi-channel storytelling, SEO-optimized content, and innovative curriculum integrations. Adept at translating complex educational concepts into accessible digital formats to drive brand awareness, user acquisition, and retention. Passionate about leveraging emerging technologies like AI and personalized learning analytics to shape future-ready learning experiences.
SKILLS
Hard Skills
- Content Strategy & Development
- SEO & SEM Optimization
- Multimedia Content Creation (Video, Infographics, Interactive Modules)
- Learning Management System (LMS) Content Curation
- Data Analytics & Performance Metrics
- Campaign Automation & CRM Tools
- EdTech Trends & Educational Pedagogy
- User Engagement & Community Building
Soft Skills
- Cross-functional Collaboration
- Creative Problem-Solving
- Agile Project Management
- Empathy & User-Centric Design
- Strategic Thinking & Planning
- Effective Communication
WORK EXPERIENCE
San Francisco, CA | June 2022 – Present
- Led the development of a comprehensive content strategy that increased blog traffic by 50% and social media engagement by 30% within the first year.
- Coordinated with educators and product teams to produce interactive tutorials, quizzes, and video content aligned with evolving curriculum standards.
- Implemented an AI-powered analytics dashboard to track learner progress and content effectiveness, informing continuous optimization.
- Managed a team of 4 content creators to deliver consistent, high-quality educational resources across platforms.
*LearnSphere Technologies — Content Marketing Manager*
New York, NY | August 2018 – May 2022
- Developed and launched a series of gamified e-learning modules, boosting course completion rates by 40%.
- Collaborated with SEO specialists to optimize website content, resulting in a top-three ranking for key industry search terms.
- Organized virtual webinars and live demos, increasing lead generation by 25% and customer engagement.
- Oversaw the brand’s content calendar, ensuring timely, targeted campaigns aligned with product launches and industry events.
*EduGrowth Academy — Content Strategist & Curriculum Developer*
Remote | June 2016 – July 2018
- Designed comprehensive curriculum guides and supplementary multimedia for blended learning programs used by over 50 schools nationwide.
- Wrote and curated blog articles, success stories, and case studies that positioned EduGrowth as a thought leader in digital education.
- Conducted user research and feedback sessions to refine content, resulting in a 20% rise in learner satisfaction scores.
EDUCATION
**Bachelor of Arts in Education and Media Studies**
University of California, Berkeley | 2012 – 2016
CERTIFICATIONS
- Certified Digital Marketer (CDM) - Digital Marketing Institute, 2023
- UX Writing & Content Strategy Certification - Nielsen Norman Group, 2022
- EdTech Innovation and Pedagogy Certificate - EdTech Leadership Consortium, 2021
PROJECTS
AI-Powered Personalized Learning Modules
*Lead Developer & Content Strategist*
Developed a scalable suite of AI-driven adaptive learning modules that tailor content difficulty based on individual learner behavior, resulting in a 15% increase in learner retention and satisfaction scores.
Global Classroom Virtual Conference
*Organizer & Content Lead*
Coordinated a international virtual event engaging 50+ educators and EdTech innovators; produced a series of live keynote sessions, interactive workshops, and resource packs that collectively reached over 10,000 participants worldwide.
Interactive Science Curriculum Initiative
*Content Developer*
Created immersive virtual labs and interactive simulations for middle school science courses used across multiple districts, improving concept comprehension and student engagement metrics.
TOOLS & TECHNOLOGIES
- WordPress, HubSpot, Marketo
- Adobe Creative Suite, Camtasia, Canva
- Google Analytics, SEMrush, Ahrefs
- Articulate 360, H5P, Genially
- AI tools: IBM Watson Content Hub, OpenAI integrations
- LMS Platforms: Moodle, Canvas, Blackboard
LANGUAGES
- English (Native)
- Spanish (Professional Working Proficiency)
Build Resume for Free
Create your own ATS-optimized resume using our AI-powered builder. Get 3x more interviews with professionally designed templates.