Healthcare Seo Specialist Resume Example

Professional ATS-optimized resume template for Healthcare Seo Specialist positions

Jane Doe

Healthcare SEO Specialist

Email: jane.doe@email.com | Phone: (123) 456-7890 | LinkedIn: linkedin.com/in/janedoe | Location: New York, NY

PROFESSIONAL SUMMARY

Results-driven Healthcare SEO Specialist with over 5 years of experience enhancing the online visibility of leading healthcare institutions and clinics. Adept at leveraging advanced SEO strategies, medical content optimization, and data-driven insights to improve search engine rankings and patient engagement. Skilled in technical SEO, healthcare marketing analytics, and content development, with a keen understanding of HIPAA-compliant practices. Passionate about translating medical information into accessible content that connects with both audiences and search algorithms alike.

SKILLS

Hard Skills

- Healthcare Keyword Research & Strategy

- Technical SEO Optimization (Schema Markup, AMP, Core Web Vitals)

- Medical Content Optimization & Compliance

- Local & Voice Search Optimization

- SEO Audits & Performance Tracking

- Google Analytics & Search Console

- SEMrush, Ahrefs, BrightLocal

- CMS Expertise: WordPress, Drupal

Soft Skills

- Analytical Thinking & Problem Solving

- Cross-functional Collaboration

- Communication & Patient-Centric Content Development

- Adaptability to Evolving Algorithms

- Project Management & Deadline Orientation

WORK EXPERIENCE

*Senior Healthcare SEO Specialist*

**MediHealth Digital Agency** — New York, NY

June 2022 – Present

- Led a team in executing comprehensive SEO campaigns for multi-specialty clinics, increasing organic traffic by 65% within the first year.

- Implemented schema markup and AMP integrations, boosting healthcare website visibility and mobile performance by 55%.

- Developed patient-centered content marketing strategies optimized for voice search, resulting in a 40% increase in patient inquiries via organic search.

- Conducted detailed SEO audits, identifying technical issues and prioritizing fixes aligned with GDPR and HIPAA compliance.

*Healthcare SEO Analyst*

**WellnessMed Solutions** — Brooklyn, NY

August 2018 – May 2022

- Optimized 50+ healthcare provider websites through targeted keyword strategies, resulting in top 3 rankings for key local search terms.

- Managed local SEO campaigns, increasing clinic appointment bookings via organic local search by 30%.

- Collaborated with medical writers to produce compliant, accessible content aligned with ADA and health literacy standards.

- Monitored performance metrics, providing insights that informed ongoing content and technical SEO improvements.

EDUCATION

**Bachelor of Science in Marketing**

University of Connecticut, Storrs, CT

*2014 – 2018*

CERTIFICATIONS

- Google Analytics Certified (2023)

- HubSpot Content Marketing Certification (2024)

- Certified Healthcare Digital Marketer (2022)

- SEO Specialization – Coursera (2021)

PROJECTS

**Healthcare Website Revamp & Local SEO Optimization**

- Led a comprehensive SEO overhaul for a regional cardiology clinic, integrating schema, optimizing metadata, and creating patient education portals.

- Achieved first-page rankings for 15+ high-competition local search terms within 6 months, improving patient appointment conversions by 25%.

**Voice Search Adoption for Telemedicine Service**

- Developed and tested voice-optimized content for telehealth offerings, increasing voice search visibility and accessibility for elderly patients.

TOOLS & TECHNOLOGIES

- SEO: Ahrefs, SEMrush, Moz, BrightLocal

- Analytics: Google Analytics, Google Search Console, Hotjar

- CMS: WordPress, Drupal

- Coding & Schema Markup: HTML, JSON-LD, Schema.org

- Collaboration: Asana, Slack, Google Workspace

LANGUAGES

- English (Native)

- Spanish (Professional Working Proficiency)

*End of Resume*

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