Media Growth Marketer Resume Example
Professional ATS-optimized resume template for Media Growth Marketer positions
John Doe
Media Growth Marketer
Email: johndoe@email.com | Phone: (123) 456-7890 | LinkedIn: linkedin.com/in/johndoe | Location: San Francisco, CA
PROFESSIONAL SUMMARY
Dynamic Media Growth Marketer with over 7 years of experience driving brand visibility and audience engagement through innovative digital campaigns. Expertise in social media strategy, performance analytics, and content optimization across multiple platforms. Adept at leveraging AI-driven tools and data insights to craft targeted marketing tactics that boost follower growth, engagement rates, and conversion metrics. Proven track record of orchestrating multi-channel campaigns that align with business goals and industry trends, fostering sustainable audience expansion in competitive landscapes.
SKILLS
Hard Skills
- Social Media Strategy & Optimization
- Data-Driven Campaign Management
- Content Marketing & Creation
- Paid Social & Programmatic Advertising
- SEO & SEM Best Practices
- Marketing Automation (HubSpot, Marketo)
- Analytics & Reporting (Google Analytics, Tableau)
- AI & Machine Learning Integration in Campaigns
Soft Skills
- Creative Problem Solving
- Strategic Thinking
- Cross-Functional Collaboration
- Adaptability to Rapid Industry Changes
- Communication & Stakeholder Engagement
- Analytical Mindset
WORK EXPERIENCE
*Senior Media Growth Marketer | BrightWave Digital | San Francisco, CA*
June 2022 – Present
- Developed integrated social media campaigns across LinkedIn, TikTok, and Instagram that increased follower base by 85% over 18 months.
- Implemented AI-powered audience segmentation models, improving ad targeting precision and boosting ROI by 40%.
- Led a team of content creators and data analysts to optimize content streams based on platform-specific engagement metrics, resulting in a 25% uplift in click-through rates.
- Managed/built automated reporting dashboards in Tableau to track campaign performance and extract actionable insights for quarterly strategy adjustments.
*Media Growth Specialist | PixelWave Media | Los Angeles, CA*
March 2018 – May 2022
- Executed performance marketing strategies focused on video content monetization, growing audience reach for multiple YouTube channels by an average of 70%.
- Collaborated with product teams to integrate social listening tools, enabling real-time sentiment analysis and rapid campaign pivots.
- Coordinated global influencer partnerships, resulting in a 50% increase in engagement rates during peak campaign periods.
- Utilized A/B testing and multivariate analysis to refine ad creatives, lowering cost-per-acquisition by 30%.
*Digital Content Coordinator | CreateNow Agency | San Diego, CA*
January 2016 – February 2018
- Managed content scheduling and optimization for multi-platform campaigns, contributing to a 60% growth in organic reach.
- Facilitated community engagement initiatives that increased brand loyalty and follower interaction by 20%.
- Supported the integration of new marketing automation tools, streamlining email campaigns and lead nurturing processes.
EDUCATION
**Bachelor of Arts in Communications & Media Studies**
University of California, Los Angeles (UCLA)
Graduated: 2015
CERTIFICATIONS
- Google Ads Certified
- HubSpot Content Marketing Certification
- Facebook Certified Media Planning Professional
- Data-Driven Marketing with AI (Coursera)
PROJECTS
Viral Video Campaign for Eco-Friendly Products
Led a cross-platform campaign utilizing TikTok trends and influencers to promote sustainable products, achieving over 10 million views within three months and a 25% rise in eco-conscious consumer inquiries.
Automated Audience Segmentation System
Developed an AI-backed segmentation platform that dynamically categorizes audiences based on behavior, demographics, and sentiment analysis, leading to a 15% increase in targeted ad engagement and a 22% lift in conversion rate.
LANGUAGES
- English (Native)
- Spanish (Fluent)
Build Resume for Free
Create your own ATS-optimized resume using our AI-powered builder. Get 3x more interviews with professionally designed templates.